About this idea
White Wine biscuits are between a shortbread cookie, a biscotti and a cookie.
It has very delicate and subtle flavors brought by the wine and the technique used.
It is light and airy in texture, crunchy but not hard
This family recipe is absolutely unique.
Because I started selling those biscuits to farmers markets, I want the business to organize more farmers market
in low income areas so people can gain access to affordable produce and healthy foods,
It will help reduce the growing number of " food desert".
What I'll do with $5,000
The $5000 will go toward the development of a better packaging that will offer more protection to the product
especially during shipping. For that a custom plastic inner tray is necessary.
As well as a better logo and label design. For that I need to hire the services of a graphic designer.
I believe packaging is crucial to the success of the brand as the look and I feel of it will triger the decison to buy.
Also, Website improvements are needed. It will allow a better customer experience while placing orders online.