The most exciting thing about this idea is providing the fun experience of painting art with friends, good music and creative instructors on the beach, at a rooftop bar or while watching the sunset over the lake.
Paint party franchises are a hit, but most only offer parties at their venue. Pop Up and Paint provides the paint party experience at spontaneous locations to get creative juices flowing. Paint Artist can join the Pop Up and Paint website to host and facilitate paint parties. The website allows any individual or business to find a local paint party or search for local artist who can host a paint party for them.
This business model is a proven success, however building the directory will take resources for setting up Pop Ups, on boarding instructors, collecting art and building relationships with wholesalers to keep cost competitive. The first goal for Pop Up and Paint is to implement the directory in Michigan to address the road blocks, perfect the processes and technology.
Paint Artist, who are the paint party instructors, benefit by leveraging the Pop Up and Paint website which provides everything to book and host parties. Instructors can set availability, create & sell custom artwork and build their private paint party business for little to no startup cost.
The paint party industry has proven success with minimal overhead expenses, low cost materials and an economical price point yielding an average 80% net profit margin.
What I Will Do With $5,000
Pop Up and Paint would invest $5,000 in art inventory, a specialist to assist in building processes for setting up Pop Ups in Michigan and marketing assistance and materials to drive traffic, publicity and establish partnerships with businesses and communities.