So many people struggle with serious skin conditions that are difficult to deal with. These conditions, such as acne, acne scarring, melasma, rosacea, and eczema, can be embarrassing and difficult to live with on a daily basis. As a Licensed Esthetician, I take pride in helping my clients clear up these skin conditions in the safest and most effective way possible. I do this by using my access to professional products, as well as my advanced education and training in skin physiology and ingredient knowledge.
Some of my competitors include other spas in the Grand Rapids area. I have had clients come to me because they love the personal attention that I give them, versus going to a larger spa. They also love the fact that I provide detailed personal consultations and take a wholistic approach to figuring out their issues from the inside out. Every one of my treatments is customized to their specific needs.
Anyone that is serious about taking care of their skin and getting on a healthy regimen can benefit from my treatments. As one of the only solo Estheticians in my area, my clients love the one on one attention that I give them during the consultation, and during each corrective treatment. They are also happy with the results that I provide. My ideal clients understand that facials are a necessity, not a luxury.
What I Will Do With $5,000
$1,000 of the funds will be used for advanced education on skin conditions, skin anatomy, and skin physiology to add to my current knowledge. $600 will go toward a new bed for my clients that is larger and more comfortable than my current one. $500 will go toward upgrading my space. I’d like to create a luxury and more “spa like” atmosphere for my clients. The rest will go toward products It is important that I keep professional products in stock to compliment my treatments, and a new website.