About this idea
Perfect Deodorant is built on transparency and real results. Too many people experience irritation, dermatitis, rashes, and discomfort from a product that’s supposed to do one simple thing: stop body odor. The deodorant industry is crowded with overcomplicated formulas—often 15–30 ingredients deep—leaving consumers confused about what they’re putting on one of the thinnest and most sensitive areas of their skin. Perfect eliminates that confusion. Our deodorant is made with just four purposeful ingredients chosen to support skin health while stopping odor at the source—not masking it. By working with the skin’s natural pH and absorbing cleanly, Perfect delivers all-day odor protection without irritation, unnecessary chemicals, or false promises. It’s not another trendy natural deodorant—it’s a simpler, better solution that actually works.
Impact
Perfect’s impact extends beyond deodorant and into the broader personal care industry. For too long, consumers have been left in the dark about what ingredients they apply daily to their bodies and what those ingredients actually do. Perfect challenges that norm by proving that transparency and effectiveness can coexist. By offering a deodorant made with just four clearly explained ingredients, Perfect empowers consumers to make informed choices while setting a new standard for simplicity and trust in personal care. We’re not reinventing the wheel—we’re changing how people think about the products they use on the only body they’ll ever have, and encouraging the industry to follow.
What I'll do with $5,000
If awarded $5,000, we will strategically invest to accelerate Perfect Deodorant’s growth and brand presence. We will boost marketing efforts through social media campaigns and paid advertising to reach more customers and drive sales, while upgrading our website and software to enhance the e-commerce experience and track customer behavior. Part of the funding will go toward creator collaborations and influencer outreach to build awareness and credibility, as well as expanding equipment and streamlining production to increase output while maintaining product quality. Finally, we will invest in advanced branding and merchandise to refine our visual identity and create a cohesive, professional brand that resonates with consumers. This funding will directly fuel growth, strengthen our brand, and help us bring a simple, effective, and clean personal care alternative to more customers.
Quick Bio
I am Michigan born & raised, who recently graduated from Arizona State. I pride myself on my work ethic and ability to connect with others. I created Perfect in my own kitchen to help others.
Links
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