Impact
The impact of XKBE is rooted in providing a welcoming space where guests feel connected, empowered, and free to create. At its core, XKBE is built on the belief that true beauty begins from within. Our message is to cultivate women’s inner confidence while enhancing outer beauty, all with a splash of glam and an all-natural touch.
The XKBE Experience is designed to become a staple in the heart of Grand Rapids, Michigan, serving as more than just a beauty destination. It is a community-centered space where women gather, celebrate themselves, and build meaningful connections through creativity, self-care, and shared experiences.
What I'll do with $5,000
If awarded the $5,000 grant, funds will be strategically allocated across five key categories to support growth, sustainability, and community impact.
Inventory & Production Supplies – $1,600
Funds will be used to purchase essential ingredients and supplies, including natural oils, pigments, scents, flavors, production tools, and sanitization and safety materials. This investment ensures consistent product quality and supports both retail sales and experiential bookings.
XKBE Experience Setup & Equipment – $1,200
Funds will be invested in an engraving machine to elevate The XKBE Experience by allowing guests to fully customize their lip gloss tubes with personalized names. Additional funds will be used to purchase movable storage bins to support off-site and mobile bookings.
Branding, Marketing & Visibility – $900
This portion of the grant will support website enhancements, including the addition of a booking section to our existing website, as well as printed marketing materials such as flyers, signage, and business cards to increase brand visibility and customer engagement.
Licensing, Insurance & Legal Compliance – $600
Funds will be used to secure liability insurance to protect the business and ensure safe, compliant operations for both in-store and off-site experiences.
Community Engagement & Givebacks – $400
XKBE will plan/host a community pop-up shop at a discounted rate, providing accessible self-care experiences while strengthening community relationships and brand presence in Grand Rapids.
Quick Bio
My name is Avanti Marie, born and raised in GR, MI. I am the Founder and CEO of Xavey Kior Body Essentials (XKBE) and a proud mother of two beautiful daughters, one of whom inspired the brand.