About this idea
GreenRoots Café & Sports Hub is a social enterprise in Dessie, Ethiopia, combining a community café, youth hub, and sustainable food venue. The café offers a safe, inclusive space for young people and families to watch live local and international sports on HD screens, socialize, and engage in cultural events. Unlike traditional cafés or sports bars, GreenRoots focuses on youth empowerment, local sourcing, environmental awareness, and alcohol-responsible recreation. We integrate educational programs, workshops, and eco-friendly practices such as recycling, sustainable sourcing, and community clean-up events. By connecting local youth with mentors, offering part-time jobs, and creating spaces for community gatherings, the café strengthens social bonds while generating revenue that is reinvested into sports, culture, and environmental initiatives. Once this idea exists, Dessie will have a hub that blends recreation, entrepreneurship, sustainability, and cultural pride—where youth can gain skills, families can enjoy healthy entertainment, and the local economy benefits from new jobs and local sourcing.
Impact
The impact of GreenRoots Café & Sports Hub is multifaceted: -Youth Empowerment: Creation of at least 5 full-time and 10 part-time jobs for young people and women within the first year. -Community Engagement: A safe and alcohol-responsible environment where residents can gather for sports, cultural events, and social programs. -Economic Impact: Supporting local farmers, suppliers, and small businesses through sustainable procurement. -Environmental Stewardship: Implementing eco-friendly practices such as recycling, reducing single-use plastics, and promoting sustainable menus. -Cultural Development: Hosting traditional music, dance, and educational programs to preserve and promote Ethiopian heritage. GreenRoots will become a model for combining business, culture, and social impact, inspiring other communities to replicate similar youth-centered, socially responsible ventures.
What I'll do with $5,000
The $5,000 grant will fund high-priority traction initiatives to launch GreenRoots Café & Sports Hub, including: 1. Purchase of essential equipment: Two HD screens for international and local sports broadcasts, sound system, and café furniture. 2. Initial inventory: Locally sourced food ingredients, beverages, and sustainable packaging materials. 3. Marketing & launch promotion: Flyers, banners, and social media campaigns to attract early customers, build awareness, and establish brand identity. 4. Community programs setup: Supplies for youth workshops, cultural events, and environmental initiatives. This funding will allow us to create the first functional hub, attract our initial customer base, and demonstrate measurable impact within six months—laying the foundation for scaling and additional funding opportunities.
Quick Bio
I have 10+ years in lecturing, info & knowledge management, and project coordination. I lead community and youth initiatives, launching GreenRoots Café & Sports Hub to create jobs and empower youth.
Links
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