Impact
Birdie Bakes Co makes it easier for families to eat better every day. By turning a kid-approved treat into a source of real fruits, veggies, fiber, and protein, we help parents nourish their kids without adding stress, time, or guilt. Our impact shows up in small, repeatable wins — healthier breakfasts, snacks, and lunchboxes that families can actually stick with. Over time, we’re helping reshape how kids experience food, proving that nutritious options can be both convenient and genuinely delicious.
What I'll do with $5,000
We would use the $5,000 to fund R&D for our next flavor — a gluten-free, organic-certified muffin mix, which is the #1 request we hear from our customers. Developing a new SKU requires upfront investment in formulation, ingredient sourcing, testing, and small-batch production before a single unit is sold. As a fully bootstrapped business, every dollar directly impacts how quickly we can bring better options to families.
This funding would help us expand the number of households we can serve while staying true to what parents care about most: trust, transparency, and real nutrition. As parents ourselves, we’re building this brand alongside our community — listening closely and investing in what matters to them.
Quick Bio
I’m Victoria, co-founder of Birdie Bakes Co. I’m a mom of two based in Austin, while my co-founder Katie, a mom of four, is based in Michigan and leads our in-state operations.