We’ve changed our submission process for 5×5 Night and The 100. Participants are required to create a new account. Please follow the submission process to begin.

The region’s most open pitch competition

Attend this month's 5x5 Night! The top 5 contestants will be pitching their ideas to our judging panel for a shot at winning $5,000. Show up and support these entrepreneurs!

5×5 Night on the Road! At Muskegon Innovation Hub
March 25, 2025 5:00 pm
Location: Muskegon Innovation Hub
Voting is Closed
5×5 Night on the Road! At Muskegon Innovation Hub
March 25, 2025 5:00 pm
Location: Muskegon Innovation Hub
Voting is Closed

February 5×5 Night Winner!

Cindy Hines of Paw Paw’s Pickles

Congratulations to February’s 5×5 Winner: PawPaw’s Pickles! Cindy Hines delivered a convincing pitch demonstrating a great business plan & traction. We’re excited to see her next phase of growth! Thank you to GRABB for collaborating with us—the room was packed and we saw plenty of networking!

Voting Closes: March 17, 2025 11:59 pm
Sanders Mobile Shop Multipurpose Low Sodium Season Blend
Sanders Mobile Shop has taken a nontraditional path towards creating a healthier option to food on the go. SMS offers specialty wraps, which utilizes the farm to table approach in providing quality food to West Michigan. What makes SMS unique, is the flavorful low sodium multipurpose season blend used to bring each food item to life. Our season blend is a combination of spices and flavors that brings a flavorful taste to any dish. Although we love offering our season through our food, our goal is to produce a shelf stable product to sell in large and small format stores.
VR Study Trips
We provide immersive educational experiences through guided 360-degree 3D videos viewed in a VR headset.
Body Party
Body Party is a revolutionary women's empowerment brand born from personal struggle and a vision for change. As the founder, my own battles with body image issues illuminated the widespread need for a brand that nurtures self-love and confidence in women. Our mission transcends the realm of mere product sales; we are fostering a movement that aims to redefine beauty perceptions and empower women to embrace their authentic selves. At its core, Body Party offers a comprehensive platform for women's self-improvement and well-being. Our product line includes luxurious scented soaps, seductive lingerie, and pleasure products, all designed to enhance self-love and body positivity. However, we recognize that true empowerment comes from within, which is why we also provide mental wellness tools such as self-care journals for reflection and personal growth. To further support our customers' journeys, we will offer educational workshops, rejuvenating retreats, and personalized coaching sessions
Falcon One
Falcon One is an advanced tactical AI assistant designed to enhance law enforcement operations. By providing real-time, voice-activated guidance, Falcon One transforms field data into actionable insights, improving situational awareness and decision-making during critical incidents. Key features include: Voice-Activated Commands: Enables hands-free operation for seamless interaction. Real-Time Transcription & Analysis: Converts spoken input into immediate, actionable intelligence. Multi-Domain Support: Offers customizable modules tailored for Patrol Ops, SWAT/SRT, Federal Ops, and Special Ops. Secure Data Handling: Ensures compliance with government-grade encryption and data security standards. Falcon One aims to empower law enforcement agencies with cutting-edge technology to enhance officer safety and operational efficiency.
BiliRoo
BiliRoo is a low-cost, easy-to-use, non-electric medical device for treating neonatal jaundice in low resource settings.
Hawks Collective
Bold, faith-driven apparel designed to spread the gospel and inspire believers. #WearYourFaith
Health is Divine
Provide comprehensive primary care medical services to the underserved desiring to improve the health of individuals and the community
ZoCool – Autism Awareness Through Fashion
Stylish, witty apparel that sparks conversations, challenges autism stigma, and empowers neurodivergent individuals.
Women’s Weekend
A Women’s Weekend getaway with all your favorite things and all your favorite people! Experience art, entertainment, shopping, hands-on activities, great food and fun times.
Project Montessori Momentum
Imagine a nurturing haven where every child—from newborn to age five—can explore, learn, and grow at their own pace in a vibrant, loving environment. Rankin Playhouse is a passionate, home-based Montessori daycare dedicated to transforming early childhood education in an underserved community. We believe every child deserves a quality start, and our innovative curriculum inspires curiosity, independence, and a lifelong love of learning. By offering flexible hours, affordable pricing, and nutritious meals, we support families as they balance work and childcare. Our commitment to inclusivity and community partnerships ensures that no child is left behind. Together, we unlock infinite potential and inspire greatness. Join us in revolutionizing early education, empowering our future leaders, and igniting the spark of endless possibility.
Quenched
Quenched provides fresh cold pressed juices made with a variety of fresh fruits and vegetables. They're free from artificial flavors, preservatives and sugars unlike store bought juices on the shelf. These juices are made to quench your thirst, nourish your body and improve your health in many ways.
City Games
City Games turns exploring local businesses & events into a fun, interactive adventure. Play, discover, and shop local!
Bird Cradle
A patented bird house design with a multitude of benefits to birds, caretakers, and makers. The Bird Cradle®, Where Birds Come Home™
El Regio authentic Mexican Food
We have a variety of Mexican food; The Muskegon area has a lack of authentic food and flavors that you can't find. The idea is to expand our first tortilla shop idea to make meals with unique flavors.
Move over
I have an idea for an app that as a driver I feel like it's important to know the direction that emergency vehicles are approaching from like for instance the app would say emergency vehicle approaching from xXx street more or less like a directional awareness
Epic Outdoors
Epic Outdoors aims to become a premier outdoor venue in the region, providing exceptional service, amenities, and experiences that exceeds our client's expectations.
Youth Job Training & Employment Program
Youth job training program at Freddy’s Fun Party Rentals LLC, giving teens hands-on experience in business and event management.
Store In A Box
Introducing Store in a Box, LLC. We are your one-stop shop for all your hygiene, cleaning, and household product needs. Our innovative vending machine solutions are equipped with the latest smart vending technology to provide 24/7 access to quality products, adding value to your property management services while enhancing the lifestyle of your residents. Our company is dedicated to providing our customers with a wide range of options that suit their specific needs, whether it’s just keeping an extra box of trash bags on hand. Let Store in a Box help you manage the essentials, so you don’t have to.
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Our Finalists

Falcon One
Falcon One is an advanced tactical AI assistant designed to enhance law enforcement operations. By providing real-time, voice-activated guidance, Falcon One transforms field data into actionable insights, improving situational awareness and decision-making during critical incidents. Key features include: Voice-Activated Commands: Enables hands-free operation for seamless interaction. Real-Time Transcription & Analysis: Converts spoken input into immediate, actionable intelligence. Multi-Domain Support: Offers customizable modules tailored for Patrol Ops, SWAT/SRT, Federal Ops, and Special Ops. Secure Data Handling: Ensures compliance with government-grade encryption and data security standards. Falcon One aims to empower law enforcement agencies with cutting-edge technology to enhance officer safety and operational efficiency.
Learn More
VR Study Trips
We provide immersive educational experiences through guided 360-degree 3D videos viewed in a VR headset.
Learn More
Health is Divine
Provide comprehensive primary care medical services to the underserved desiring to improve the health of individuals and the community
Learn More
Body Party
Body Party is a revolutionary women's empowerment brand born from personal struggle and a vision for change. As the founder, my own battles with body image issues illuminated the widespread need for a brand that nurtures self-love and confidence in women. Our mission transcends the realm of mere product sales; we are fostering a movement that aims to redefine beauty perceptions and empower women to embrace their authentic selves. At its core, Body Party offers a comprehensive platform for women's self-improvement and well-being. Our product line includes luxurious scented soaps, seductive lingerie, and pleasure products, all designed to enhance self-love and body positivity. However, we recognize that true empowerment comes from within, which is why we also provide mental wellness tools such as self-care journals for reflection and personal growth. To further support our customers' journeys, we will offer educational workshops, rejuvenating retreats, and personalized coaching sessions
Learn More
BiliRoo
BiliRoo is a low-cost, easy-to-use, non-electric medical device for treating neonatal jaundice in low resource settings.
Learn More

Our Supporters

What’s your big idea?

“Eek! What happens if I share my idea with the world?”
Best case scenario, it changes the world. Worst case scenario, nothing happens. So, see if something happens. Share and learn!