About this idea
Sereni-Tea is a small specialty consumer packaged goods tea shop dedicated to providing high-quality, organic herbal teas to health-conscious and health-curious consumers, as well as tea-enthusiasts and anyone interested in natural remedies.
Newly opened in June 2024, we are located in the heart of downtown Lake Odessa, MI. Our shop offers a serene and inviting atmosphere where customers can explore a wide variety of herbal teas sourced from sustainable and ethical growers around the world.
We offer pre-packaged teas and accessories as well as bulk offerings.
Our mission is to promote wellness and relaxation through the ancient art of tea drinking and holistic wellness, offering a unique and delightful experience for all tea enthusiasts.
We aim to provide hard to find wellness products and contribute to self-sustainability by providing DIY workshops as well, with future plans to offer Functional Diagnostic Nutrition Services. And then once that shop is optimized, we will expand to other markets.
Impact
First and foremost we are focused on small rural communities, supporting the individuals and organizations in the community in unique and personal ways. The goal is to expand wellness, longevity and health in communities that lack access to many of the benefits of bigger cities. Education will be a component, as will DIY as affordability is paramount.
The benefits of people living healthier lives is far-reaching.
Our tea products are quality, organic and ingredients sourced from farms with high soil standards and fair compensation practices. We have very high standards from where we source all of our products to align with wellness.
We regularly visit any shops that carry herbal tea within the 100 mile radius to make sure we will stand out, offer greater variety, top-notch quality and provide what customers are looking for.
Feedback is our lifeblood. Community involvement & impact is very important to the Vision of what we are doing.
What I'll do with $5,000
Key priorities include prudent allocation of capital towards product development, expanding market reach through targeted marketing initiatives, and enhancing operational efficiency.
Investments will also focus on infrastructure upgrades to support increased demand and improve customer experience. Rigorous financial management practices will ensure optimal use of resources, while strategic partnerships and effective cost controls aim to enhance profitability. By maintaining robust financial health and adhering to sound fiscal strategies, Sereni-Tea is poised to achieve its growth objectives and deliver value to both investors and the community alike.
Any amount invested will be allocated accordingly, but we are open to learning ideal practices:
Product Development & Innovation: 44%
Marketing and Advertising: 44%
Operations: 22%
The financial plan for Sereni-Tea is designed to support sustainable growth and profitability while maximizing returns. PS: Years after 2021 are not listed on the drop down question for When Did your Business Start? - We started in June 2024 so we are BRAND new. Our Industry is a combination of service, retail and social impact.
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