Black Star Toys
I want to start my company, Black Star Toys, because I want to create a space for black joy. In a world that is often hostile to black people, I want to create a company that would celebrate blackness in all its forms. I was inspired by the work of Frederick Douglass and Mos Def, who both used their platforms to uplift black people and give them a sense of pride. I wanted to create something that would do the same. Black Star Toys is more than just a toy company. It’s a celebration of blackness. It’s a place where black joy is celebrated. It’s a place where black kids can see themselves reflected in the toys they play with. And it’s a place where black parents can feel good about buying toys for their kids.. The name Black Star Toys is also a celebration of blackness. The word “black” is often seen as negative, but I see it as positive. I see black as beautiful, powerful, and inspiring. And that’s what I want my company to be about.
Greetings, My name is Melvin Butler. I am African American, 46 years old and the father of three wonderful children. I am a visual artist and toy maker who grew up in Camden, New Jersey. I am also a self-taught virtual content creator, specializing in art education and curriculum design. I have over fifteen years of teaching experience in Visual Arts and Art History. In addition to teaching experience, I am also a person with BiPolar Disorder II and depression. I know first-hand the challenges of mental illness and growing up in a dangerous city. Despite all of the challenges, I have a great desire to spread joy to others. I can do this by creating toys for children who have grown up in similar circumstances.